Are you missing the point?

I caught up with one of my therapist clients recently, and they said they’d had a tough month, “because their website wasn’t finished”.

Their web-guy [like web-guys do] had missed all agreed deadlines and was now unresponsive.

Result: therapist focusing on that, and forgetting to talk to any prospects.

I bet you’ve been sidetracked more than once, and not just by a mismanaged web-project:

  • Laptop issues
  • Broadband not connected
  • Tax returns to finish
  • Business partner left
  • Online banking glitches

I’ve heard them all, and experienced most of them.

And they’re just excuses.

One of the most successful coaches I know – and he’s been my coach too – doesn’t have a website or any social media profiles.

But you know what he does?

He talks to people who look like his ideal clients, day-in, day-out.

What’s really great about that is that it doesn’t rely on anyone or anything else.

It’s just focusing on the important stuff, always.

Jonny

Spread the love

Sign Up for the Daily Brain tattoos