Some final thoughts (for now) to conclude the 3-part Effortless Marketing thread that seems to have resonated with quite a few of the Success Party Tribe.
You told me clearly that the biggest challenge you face in your business is getting enough customers – the M-word.
Here’s a summary of the three principles we discussed:
- Tell everyone you know about what you do, and ask for their help in suggesting a potential customer.
- Hang out online and in the real world where your ideal customers are. Start conversations.
- Find other people who already engage with or sell to your ideal clients, and partner with them.
The bombshell takeaway is simple:
Calling it “Marketing” at all can create a mindset of overwhelm, procrastination and inaction.
Instead, just call it “Finding The Next Person To Talk To”.
Let’s get on with it!
Jonny