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How to raise your prices

My friend and CAB 24 joiner Michael Burke did a very smart thing yesterday.

He decided to charge more for his initial sessions, while on a call to a potential client.

Instead of £125, he quoted £199.

They bought.

As Michael said, he hasn’t even started the CAB yet and he’s already up £74! 😎

So here’s the process for raising your prices:

1: Raise your prices

Any questions?

Jonny

PS: I must be mad, but I’m actually lowering my prices here…

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